In business, you should try your best to avoid “rolling the dice.”

If there’s a way to avoid randomness, you should go through with it.

Leaving things up to chance is a great way to build a business on weak foundations. Consistent growth means you’ll need predictable systems.

And your marketing is no exception.

In this video, I talk about 4 marketing principles you can use to help grow your chiropractic practice and stop relying on luck.