SUCCESS BLOG

Find our top lessons in the following:

Chiropractic Assistant: So Much More Than Just a Receptionist!

As a long time CA, there is nothing more frustrating than hearing about a DC who refers to their team members behind the desk as receptionists or secretaries. The lack of respect here is alarming. Not only for the CA wannabe, but the DC as well!   Does a Chiropractor not deserve to have a…

Read more

10 Steps to Avoid Being Stabbed in the Back by Your Assistant!

“She is trying to sue me coach!” My client blurted out between clenched teeth.   “After 16 years I was planning on giving her some of the proceeds from the sale of the practice as I felt she helped me build it.”   “Fine way to repay me don’t you think?” She questioned.   “Everything…

Read more

Re-generating Your Business DNA: How to Stand Out in Your Authentic Way

    “After millions of dollars in revenues and a crazy journey, is there anything you regret along the way?” said the interviewer on the podcast. “I wish I started building my personal brand sooner.” replied the podcast interviewee whom I cannot remember.   While I cannot remember the podcast details, I do have this…

Read more

Are You Messing With Your CA?

You watch her do her thing from a distance.   The quick rushed conversations behind closed doors, on the fly, are not fulfilling.   You’re exhausted from your interactions with her.   Yet her hopes and expectations for a more meaningful interaction are dashed when you walk out the door in the evening to go…

Read more

Look In The Mirror Before Firing Your CA

Not again!  Your CA arrives late to work and is completely unprepared for serving the boat load of clients you have in your appointment book that day. As you reflect on her performance of late you realize that they have been botching appointment times, not finishing paperwork, and missing critical reminders for you to stay…

Read more

Get New Patients Without Wasting Your Saturdays Doing Screenings

  Marketing, advertising, lead generation; it’s all just different wording that means the same  thing. It paints a picture to convince a potential customer that they need what you have, even though they may not fully understand, yet, why they need it. …like when diet soda’s want to pretend there’s no sugar in your drink.…

Read more

The 7 Keys to Living a Life of Deliberate Intention

Written by guest writer, Coach Jay Breitlow Wayne Dyer died August 2015 – and not long before he died I was fortunate enough to see him speak in person.  I never met the man face-to-face, but through his writings I felt like I knew him deeply.  As if he was speaking directly to me through…

Read more

Did B.J. Let The Chiropractic Profession Down?

A provocative question for sure, so before I get even more hate mail than I already get …… 🙂 Let me explain the context for this question.   There is no question in my mind that B.J. Palmer was a phenomenal leader and led the chiropractic profession through some dark and tumultuous times.   There…

Read more

The 4th Biggest Mistake in Chiropractic and Business

Imagine walking into a Broadway show, a professional sporting event or an entertainment venue of some form and watching lifeless uninspired people going through the motions of their performance. How would you feel? Would you be excited? Would you be inspired? Would you feel like telling your friends about it and referring others to the…

Read more

The Big Lie About Selling Your Practice

Rule of Thumbs are a very common practice in the area of valuing businesses. Many times we hear clients ask us what the difference between our specialized chiropractic practice valuations and the “standard chiropractic practice valuation formulas” or rules of thumb that we hear about. Rule of Thumbs are largely errant and inaccurate in all…

Read more

How to Avoid Associate Hell-Pt 2-Training and Accountability

In previous blogs I have gone over the $1,000,000 associate error I made, and laid out the single biggest issue in creating a win-win associate arrangement …… Finances.   If you have not read either of those, I strongly suggest you go there now and read them first to get a frame of reference, and…

Read more

How to Avoid Associate Hell pt 1

This is the first in a two part series dedicated to helping senior docs and future associates avoid getting dragged down into ASSOCIATE HELL. You know that place where no one wins and everyone loses…   The place where people leave in the middle of the night with a bunch of photocopied files and setup…

Read more

3 Reasons Why You Can’t Afford to NOT Take a Holiday

In a recent study published in one of the chiropractic journals they were reviewing the average number of hours chiropractors in North America worked as well as how many weeks per year they worked! I was not terribly surprised by the number of hours the average D.C. worked (37) but was a bit surprised by…

Read more

7 Things to Look for when Hiring a CA

“Oh you poor thing! I have some Advil in my purse if you want some?” said the well meaning but highly misguided CA behind the desk.    “Yup, the doc will see you now,” said another.    “Yuck. I’m feeling so crappy right now, I can totally relate to how you’re feeling!” said a third…

Read more