When they hear the word “marketing,” the image that pops in many people’s minds isn’t a good one. It often brings up ideas like the “shady used car salesman.” But the fact is that ANY business that wants to thrive needs a good marketing strategy to support them. This is true even for healthcare practices…
Listen, I get it: For many business owners, especially those in the healthcare world, marketing and sales, bring to mind the idea of shady used car salespeople. But that’s not what marketing is at all; in fact, marketing is a necessary step in growing your business. A good marketing plan allows your practice to reach…
When you make a decision, you do it based on what you know from experience. This is an important part of learning how to stop living in the past. By recognizing that you can make better choices in the future, you can let go of past mistakes. One of my clients was recently in a…
Whenever you have to face a fear – whether in life or business – you have two options: Option #1: Let the fear control you and give up Option #2: Keep moving forward, despite the fear Often, I see people choose the first option and let their fears control themselves. This is an especially prevalent…
In order to build a life of financial security and freedom, it’s important to develop money management skills. Having a personal budget that you stick to no matter what can help you keep track of where your money goes. With the pandemic wreaking havoc on both lives and businesses during the time of this recording,…
When you’re feeling under pressure due to challenges in life, the decision making process becomes very difficult. The key to making sound decisions that resonate with who you are, is to learn to start coping with stress so that it doesn’t prevent you from following the path that is meant for you. One important place…
When you feel overwhelmed by life, it’s important to pay attention to the signs that the universe is setting out for you. Learning how to stay grounded when things around you are chaotic, will help you to lead your team and your family through challenging times. The reason I’ve been thinking about these things is…
In this video, I talk about why this is the perfect time to reflect on your vision of success. The importance of reflection is that it allows you to go deep into yourself and discover what it is that truly inspires you. Once you know what that is, you can build your life around it.…
In life and business, things aren’t always going to go perfectly- In fact, most of the time things will be far from ideal. But that doesn’t mean we should give up. Times like these are scary and hectic, but we’ve got one huge advantage on our side: human adaptability. We were designed to be flexible…
As the global pandemic starts to wind down and you start to ramp up your business, it is important to announce to your tribe that this is occurring. To help you out with this task we have written a templated letter that you can send out via email, text, social media or snail mail. We…
In this interview with John Demartini, renowned author, behavior specialist, and chiropractor, we discuss the need to be true to yourself and focus on high priority activities. Only by living an inspired life can we spread the benefits of chiropractic care and help to elevate the practice. One of the first things that we talk…
When you’re feeling stuck in life, what can you do to break out of the cycle of sameness? In this video, I go over some important questions to ask yourself in order to move towards your values and mission. What do I really want to do in life? This is crucial because, after all, how…
In this video I’d like to share my tips for content marketing during the Coronavirus crisis. At the time of recording this, in April 2020, we’ve got to be conscious when marketing our businesses that we’re creating content that’s appropriate for these current times. Of course, the goal of any content for a business is…
As we all are experiencing this current crisis because of the pandemic, it’s important to remember one thing: Tough times never last, and we’ll get through this in one piece. First, it’s important that we accept the current crisis for what it is, but we also need to make an effort to move forward and…
In this video, I share a story about my child that illustrates why you should be real with yourself when considering your goals and how to set your goals so that they truly reflect what you desire. This story revolves around my daughter’s birthday. You see, she really wanted Blundstone shoes and had been asking…